AKWABA, WELCOME TO CACAO
The clean beauty platform where you can discover the finest treasures from Africa and its diaspora.
Founded by two sisters, Emeline and Rita, CACAO is the result of their multicultural journey and their passion for beauty. It is this passion that inspired them to create a unique skincare platform. As multicultural consumers themselves, they dreamed of a beauty concept store that would represent the diversity and authenticity of beauty products from Africa and its diaspora, making them accessible to all.
SHINING A LIGHT ON AFRICAN BEAUTY
AFRICAN BEAUTY SECRETS
At Cacao, African Beauty is more than just a buzz word. It is the subtle fusion of ancestral traditions and science. On our platform, you will discover brands that are inspired by:
- Traditional African recipes passed down from generation to generation,
- Hybrid beauty brands that combine natural ingredients from African biodiversity with the latest scientific advances,
- Modern beauty secrets that reflect the experience of Afro-descendants.
At Cacao, we believe in true inclusivity. Born from Africa and its diaspora, African Beauty reflects the vibrant spectrum that Africa represents: all skin tones, all body shapes are celebrated and valued. We also place a special emphasis on the needs of black, brown, and mixed-race skin. Our platform is a place where you can easily find skincare products that meet your expectations.
Clean beauty is at the heart of our approach. We prioritize products that are carefully formulated, ethical, and environmentally friendly. Our selection is rigorous and excludes controversial ingredients. As a precautionary measure and because there are safer alternatives, we offer products
WITHOUT : PARABENS, CYCLIC SILICONES, PHTHALATES, HYDROQUINONE, MIT & MCIT, BHA & BHT, OXYBENZONE & OCTINOXATE.
Our Brand Ambassadors are You
We believe that beauty is not reserved for a few, but belongs to everyone. We celebrate the diversity and uniqueness of each individual. Our mission is to shine a light on the beauty of all, because every face, every skin deserves to be celebrated.
At Cacao, we believe in the power of community. That's why we donate 2% of our profits to our non-profit, Initiative Chayé. This non-profit works to ensure access to education and healthcare for disadvantaged African communities.